How the ‘fresh start’ effect can help you stick to good habits

Whether it’s a birthday, the start of a new week, or the middle of the year, psychologists say these “fresh start” moments can provide a powerful boost in motivation, making people more likely to adopt healthier habits and work toward their goals.

Many people begin the year with ambitious resolutions, such as exercising more, learning a new skill, or starting a passion project. However, daily responsibilities and unexpected commitments often cause those plans to lose momentum within a few months.

As the second half of the year begins, finding the motivation to revisit those goals can feel difficult. Busy schedules and competing priorities often mean that making room for one new habit requires sacrificing time spent on something else.

If your New Year’s resolutions have slipped, you’re far from alone. Research suggests that meaningful change doesn’t have to begin on January 1. In fact, any “fresh start” moment can serve as an opportunity to reset, set new goals, and build positive habits.

Experts say the key to making resolutions stick is to take advantage of the “fresh-start effect,” create realistic and achievable goals, and focus on developing sustainable habits. Together, these strategies can help turn short-term motivation into lasting behavioural change.